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Showing posts with label modeling 101. Show all posts
Showing posts with label modeling 101. Show all posts

Friday, May 19, 2017

Modeling Biz: What Makes an “It” Girl?

The parameters of what constitutes beauty are shifting, finally, opening the doors of the modeling industry to faces and body types that don’t fall into the typical looks that have traditionally populated the modeling agencies, runways, campaigns, and editorials for so long. While the definition of what makes a girl a beautiful model is changing and broadening, there is no denying that the models who rise to the top in a sea of long-legged women with squared off shoulders, high cheekbones, and wide-set eyes, have to possess something more, something that can only be described as “it”.  So what is “it”?


Ask industry pros and they will all tell you something different, be it a unique look that can be transformed while the model remains recognizable, a model with a great personality, personal style, drive and determination, or simply a “spark”.  Maybe it’s a combination of all of these, or even a model with a look that symbolizes where culture and fashion are that that moment in time. 


However it is defined, there is no denying that there is always some unique quality that makes one model special amongst thousands.  Naomi, Cindy, Claudia, Christy, and Linda, supermodels of the 80’s and 90’s, became so famous that the world refers to them to this day by their first names.  No two were alike or interchangeable, and all had “it” in spades. 


Kate Moss is perhaps the most famous model who embodied “it” as she broke nearly all the beauty standards of the early to mid-nineties with her boyish figure, her short stature (5’6”), wide-set doe eyes and freckles.  She was the antithesis of the Amazonian supermodels with womanly beauty and bodies.  Discovered at age fourteen by Sarah Dukakis of Storm Models UK in the JFK Airport, she must have stirred something in the agent’s gut that this girl would change the industry and turn it on it’s ear.  How else to explain her interest in a small, thin, girl barely in puberty?  Because, she had “it” and Dukakis felt it. No matter where the fashion industry was at that moment, Kate Moss changed it forever, ushering in the entirely new era of the waif, youthful sexuality, and a stripped back, uncontrived, raw beauty that endured until the arrival of the Brazilian bombshells of the late 90’s.


The best scouts and agents are always on the lookout for the next model possessing this elusive quality, knowing that they might, if they are lucky, find just one in their entire careers.  Many models have “promise” but rarely “it”. “It” cannot be cultivated, taught, or created.  “It” is often so out of the scope of traditional beauty standards that it triggers a gut feeling that there are models where to whom the beauty standards of the business do not apply.  But to think having “it” is a golden ticket to success would be a mistake.  Without the best agency that has the right industry connections, without a strong work ethic, without a great support network, without amazing timing, “it” doesn’t matter.  “It” takes a village to succeed.  Every single day in every corner of the world, scouts, agents and casting directors are on the hunt for that elusive girl that has “it”.  She is so rare that the chances of finding her are slim.  But when they find her it’s like catching lightning in a bottle. 

                                                             XOXO  Shelley 

#modeling business #what makes an “it” girl? #model scouting #what makes a supermodel? #getting into modeling #how to break into modeling #modeling 101 #facethis.blogspot.com #Shelley Goodstein





Monday, May 15, 2017

Modeling 101: Arrive "Beauty-Ready"

It may go without saying but personal hygiene is ALWAYS a big deal where modeling is concerned, after all you are hired to represent a brand or publication and no matter what your level of success you have been selected and are being paid to represent at the highest level.  How you arrive on set or backstage counts, and it doesn’t go unnoticed if your personal care beforehand is a little haphazard.  Finding yourself nearly naked and without hair and makeup is laying it all out there for the makeup artist, hair stylist and wardrobe stylist to see, and yes they notice that less than discreet tattoo, the nasty hair extensions, unwashed hair, body-piercings, unshaven legs, nicks, bruises, bad hair-dye job, un-manicured fingernails and toes, zits, and tan lines – ALL OF IT! And it matters!  If you care so little about your own personal image how can you expect a client to think you care about their brand image?


It’s not enough to expect the hair and makeup people to cover all these nasty problems, or to “fix” your hair issues, give you a mani-pedi, or simply expect that the photographer’s retoucher is going to just quickly fix these issues in post-production.  One of the quickest ways to get off on a bad footing on a job is give these problems over to the team as if it were their problem.  It’s not their responsibility, but yours.  And they will hesitate to book you again, or possibly report this to your agency. More than anything it is disrespectful to the team and the client and reflects badly on you. 

I have spoken to photographers and makeup artists about these issues and if a model arrives with any of these problems without the agency or model warning ahead of time that “’so-and-so model fell down the stairs and has bruises on her shins”, or “so-and-so model has had a breakout on her face from frequent traveling this past week”, then it’s not acceptable, and most likely a call will be made to the booker.  Makeup artists are completely grossed out by dirty hair, badly done hair extensions that haven’t been removed and washed in weeks and create bumps around the head, chewed off nails, and bad body shaving. 

You are hired to arrive as a blank canvas, ready to be made up into the representation of the brand. It is your brand collaborating with theirs and the responsibility for a great outcome is as much your responsibility as theirs. 

A profession model knows to:

Hair:  arrive with clean hair, properly cut, and with hair extensions removed and cleaned.

Face: fuzz-free, eyebrows tidy, clean face, and facial skin maintained so as to be free of pimples and redness – avoid any dermatological treatments within a few days of a booking in case there is a reaction.

Body:  remove all piercings, wax, or use your chosen hair-removal method; wear sunscreen on exposed skin daily to avoid any tan lines and discoloration, arms and d├ęcolletage included.  If you have bruises, apply arnica regularly to expedite the healing process, and use over-the-counter creams and gels on cuts and scars to heal and reduce their appearance.

Nails:  either learn how to give yourself a clean, simple, clear-colored manicure and pedicure, or book an appointment.  Long or fake nails are out.  Clear or nude shades are best since the makeup artist might need to use a particular color for the project. 

Tattoos:  lots of models have them and most of them know that a tattoo needs to be small and discreetly situated.  Have your own tattoo-covering body makeup in a color that matches your skin tone ready, but don't apply it beforehand as it might come off on the clothes you have to wear for the photos or the show.  Offer it to the makeup artist so they can cover your tattoo in a way it won't soil the styling.

We are all human, models included, and our skin does break out, we get bruises, and we sometimes have forgotten to wear sunscreen, but if you keep yourself generally photo-ready and maintain your hair, nails and complexion, then when something does go awry, an honest comment to the agency to give a potential client a heads-up before a booking can go a long way and shows you are committed to the job and professional.  

Remember it is your job to arrive ready to go and it is not just your personal beauty day to have a free mani-pedi, or free hair trim, or free facial.  More than anything it is just a matter of personal hygiene that is maintained.  It is never okay to expect that any of these issues will be fixed by the beauty team or by the retoucher.  It is not their job.  It’s yours. 

                                                             XOXO  Shelley


#modeling 101 #how to be a professional model #modeling tips #getting into modeling #beauty tips for modeling #modeling: what not to do #professional model beauty tips #facethis.blogspot.com  #Shelley Goodstein





Saturday, May 14, 2016

Your Best Swim Suit Shoot Starts Here! Better Pictures on the Beach.


Shooting on the beach in a swimsuit can be one of the most challenging shoots a new model can do, but having a few tricks ready and practiced, can make the experience a lot less stressful and much more successful.

The whole point of doing a swimwear shoot is to show your proportions and how natural you can be without relying on a lot of styling or contrived hair and makeup.   It’s all you!  Make sure you are in great shape before you shoot swimwear so that you can actually use the images in your book – no one is going to retouch you into having an amazing body if you clearly need to go to the gym!

With that in mind, choose a bikini or one-piece that fits properly and does not dig in on the sides making rolls or indentations.  If you aren’t super voluptuous, don’t try to pad yourself up – it never looks good and clients will see it as a drawback. Enhance what you have and own it.  Same goes if you are curvy!  Wearing a suit that fits actually makes your body look better.  Watch where the bottom of the suit hits at the top of your leg to make sure it doesn’t dig in or shorten the visual look of your legs.

If you are a newbie, start by wearing a pair of shorts over your suit like above, until you are comfortable enough to shoot without them.  Or try a sheer cover-up that let’s the light through and catches the breeze and flutters around you – it can be super flattering.




Striking a static pose right away can feel forced and awkward so try movement, such as walking towards or away from the photographer, or twirling around.  This looks much more natural and can get you warmed up. When standing still you must be really aware of your posture and pose.  Model from the top of your head to the tip of your toes as the camera sees all of it, and it all matters.  This takes practice in front of a mirror at home to know your body’s best angles.  Cheating a little to one side is more faltering than shooting straight on, unless you are really fit and can slam-dunk a power pose, staring down the camera.



KEY TIPS TO REMEMBER:

  • Keep your shoulders down and back so you have a long neck and beautiful collarbones.
  • Arching your back a bit so that you feel it in your lower back makes the legs longer and thinner.
  • Arms should be relaxed and natural.
  • Crossing one knee slightly over the other and touching your ankles together while standing on your toes really lengthens visual look of the legs.

Opening your eyes on a bright beach can be really difficult but there are tricks you can learn that will help you to avoid a scowl


Close your eyes, relax your face, and breathe in through your nose and out through your mouth – open your eyes on the exhale and close them after your hear the camera click.  This makes the most gorgeous natural beauty look if you do it correctly.  Practice!

  • Let the photographer count you in, opening your eyes on their cue. "1, 2, 3, OPEN"
  • Shoot in an open shade area if possible, or see if there is someone on set who can hold a “scrim” to provide shade over you while you shoot.
  • Smile!  A big, sincere, gorgeous smile makes a natural squint – and looks great!


You and your photographer are a team and it is in both of your best interests to make beautiful and marketable images.  Choose your photographer carefully, and make sure their esthetic matches yours, when you are choosing for a test shoot. Plan ahead and be on the same page.

Practice at home and learn as you go on the shoot and enjoy it!  If you are tense it won’t work. Have fun with sass and class  ... because it’s not all about your ass, despite what the Kardashian's might have you think!

Best tip from this entire post you must always remember .... SHOULDERS DOWN and be YOU!


Big thank you to Allana Wesley White for the amazing photos - definitely the photographer in the know in Miami! 

Wednesday, November 23, 2011

Turkey Neck - How to Banish a Double Chin in your Photos


If there is one comment I hear most from women about taking photos, it is regarding the dreaded, double chin. Just in time for Thanksgiving and holiday picture taking, the turkey neck is a subject that I can offer you some advice about!

Before giving you the on-camera tips, keep in mind that the biggest cause of double chins is excess body fat and some people just carry fat on their chin more easily than anywhere else. In this case losing weight is your solution. Our muscles can weaken as we age and the skin becomes looser there, but sometimes you're just born with a little more fat around the chin. It's possible you also have a genetic tendency to retain too much water in this area so check out my post about how to de-bloat. 


A previously non-existent double chin can show up on anyone at some time or another in a photo. But if you are breaking out into a sweat, dreading being asked to take a photo because you can't seem to crack the curse, then we need to break it down and look at why this is happening in your photos but not in real life. Caught off guard like this woman on the left, when someone points a camera lens at them, people seemingly drop their heads back into their necks. Self consciously trying to hide extra rolls, this only worsens the effect,  leaving her looking like a turtle. Standing up straight with her shoulders 
back like mom said to, would have been the quick fix for this girl's double!


There are many techniques that will work to make you stop mutating into a ninja turtle if you can just remember to take a breath and put them into play:
  • Make sure the camera is above you, not below eye level. Any photo taken below you will automatically increase a double chin effect as seen here ------------->
  • Lean in a bit forward and look up if you're sitting.
  • Lift your tongue, resting it behind your front teeth. This action will bring your chin up and naturally tighten the muscles of the neck a bit. 
  • Extend your neck out and then bring it down ever so slightly. Your image is to think "swan princess".
  • Hide a real double chin by resting your hands underneath your jaw, or by wearing high collars.
  • Putting your hair up or wearing it short will make your neck look thinner and longer, especially if you play up your eyes.
  • Trick the camera with makeup. Use a darker shade of powder, foundation or bronzer along your jawline and under your chin to make it appear to recede in a photo. Then use a highlighter on the center or tip of your chin to make it pop forward.

Kim K's camera phone twitter pic has another hint hidden in her pose that you can take a lesson from, which is angling her head while jutting her chin forward. Don't forget when you are using a camera phone that you want to make sure you hold it at a slightly higher level than your eyes so you have to raise your head up.

Remember, taking consistently great photos doesn't happen by accident ... they take some practice! 


If you want to learn more about the secrets to taking prettier pictures check out my new book FACE THIS, almost 200 pages full of tips and advice from models, photographers and makeup artists on how to become Picture Perfect! Available on Amazon, Nook, Kindle and iTunes for iPod, iPhone and iPad users.